Category Archives: Lean for Sales and Marketing

Continuous Improvement and a Cautionary Tale

This is a cautionary tale based upon my  experience with a radical change in approach to sales and marketing – an approach grounded in continuous improvement and lean thinking First let me say, I am very much a believer in … Continue reading

Posted in Continuouis Improvement, General, Lean for Sales and Marketing, Marketing Side Issues, Sales Side Issues, Silos | Tagged , , , , , | 2 Comments